9. Clarity Home Loans

9. Clarity Home Loans

Proudly Sponsored By: Commonwealth Bank

While the coronavirus pandemic has “not had a devastating impact” on loan volumes at Clarity Home Loans, its effects have still been felt. In order to keep reacting to the constantly changing environment, the brokerage is working on building its team engagement to ensure it has its finger on the pulse of the market, lenders and sentiment.

Owner-managers Mark and Kristy Edlund run the brokerage with around 14 staff. Kristy says half the team have been with the group for more than seven years, which has given them a great depth of knowledge in the industry and a platform for bringing on new brokers and training them up.

“Our business is made up of a great mix of ages, backgrounds and experience levels within the industry. It’s a hard-working, focused team that I am proud to be a part of,” she says.

Clarity has been operating for around 14 years, and Kristy says its success over the past 12 months has been down to clear goals for all staff; “focusing relentlessly” on the culture; and a stream of leads coming into the business.

Featuring in the Top 10 is “a great feeling for the team”, she says.

“After an incredibly di­ cult 12 months following the royal commission, it’s great for them to achieve some recognition and to step back and reflect on everything they have worked so hard for.”

Total loan book: $1,454,000,000
Total settlements, 1 March 2019 – 29 February 2020: $456,313,456
Number of loan writers: 10
Avg. annual volume/broker: $45,631,345
Conversion rate: 74%